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Email Preference Centers Explained. Here’s What It Takes
An Email Preference Center is a great option for enhancing your org’s email program. It can also be a real data challenge.
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Why (& How) to Authenticate your Domain with your Marketing Platform
Domain authentication may not be top of mind when an org starts using email marketing software. Here’s why it’s really important.
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Buying lists? Here’s why your org can’t just email everyone on it.
Is your org in a tough spot right now? I get it. You needed to start reaching more supporters yesterday. The urgency is there, but the well of prospects might not be looking so full from where you’re standing. Companies understand this. That’s why buying lists is a thing. But heed this advice before you […]
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How to Organize an Email Marketing Campaign in Asana
The project management tool your org needs to know.
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How to Organize Your Marketing Ops for a Successful Giving Tuesday
A checklist, for that one aspect of Giving Tuesday that doesn’t get discussed enough.
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How to Coordinate Your Nonprofit’s Next Big Email Campaign
A framework for getting all those moving pieces in order.
