There are so many moving pieces to consider; from the small details that need constant attention, to the big picture visioning that’s all too easy to forget when you’re in the weeds. And if ‘event’ isn’t part of your job title — the case for many of us in nonprofit — forget about it. This all becomes 10x harder!
Events are the double-edged sword of the nonprofit world.
On the one hand, they bring people into the fold of your org’s work. I’ve seen a student move a room of 500 people by sharing his classroom experience. I have BAWLED listening to an ED talk about kids using karate to cope with cancer. There’s no denying that events are a great engagement mechanism.
I’ve worked with them, volunteered for them, and I personally know a few. What they do isn’t easy. Finding individuals to engage in a cause, often doing so with minimal resources, is tough. Continue reading →