CRM/Data marketing ops

How to Organize an Email Marketing Campaign in Asana

Somebody get me an Asana mug, because I’m going through a phase.

For those who don’t know, Asana is an online project management tool. The free version (which I use for most of my work & blog projects) has great features for tracking tasks, deadlines and assignees.

CRM/Data marketing ops

How to Coordinate Your Nonprofit’s Next Big Email Campaign

Okay gang! Who’s getting ready to send an email on behalf of their org?

CreditL Giphy

If there’s one project that unifies (or divides) departments most, it’s the email campaign. Volunteer managers, fundraisers, & program staff all have constituents to engage.

Even the ops staff don’t get a break here. They’re often the ones pulling those lists!

But whether this is your first campaign or your fiftieth, it doesn’t have to be chaos.  A good process never hurt nobody, and you’ll definitely need one to execute something this important.

There’s a method to this particular nonprofit madness. Let’s talk email.